Our Development Philosophy

Building Better Websites for Houston Businesses

As a Houston-based web design company, we combine technical expertise with business acumen to deliver websites that drive real results. Our development approach focuses on clean code, proven performance, and ongoing support to help local businesses thrive online.

Technical Excellence
Hand-coded websites built for performance and scalability. No templates or builders – just clean code that drives results.
Digital Accessibility
Every website we build follows WCAG guidelines, ensuring your content is accessible to all users.
Transparent Partnership
Clear pricing, honest communication, and no hidden fees. What you see is what you get.
Local Partnership
Based in Houston, serving Texas businesses with deep market understanding and personalized support.
Practical Solutions
We focus on what works, delivering powerful results without unnecessary complexity.
Continuous Support
24/7 priority support and unlimited updates ensure your website evolves with your business.

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Alyse Garcia

Houston Web Developer

Custom Web Development with a Personal Touch

As the founder and lead developer of Practical Site Design, I combine business acumen with technical expertise to deliver websites that drive real results for growing businesses. My journey in web development began with an introduction to programming course in middle school, sparking a lasting passion for technology. After earning my business degree from the University of Houston, I'm currently pursuing a Master's in Computer Science to further enhance my technical expertise.

I founded Practical Site Design after noticing a frustrating gap in the web design market. Small businesses were choosing between under-performing DIY solutions or overpriced template-based websites. Drawing from my business degree and development experience, I created a service that delivers custom-coded websites at prices small businesses can actually afford. By focusing on clean code and practical solutions, we make powerful web design accessible to businesses of any size.

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Our Website Process

Professional Web Development Process

We follow a structured development process that ensures clear communication and exceptional results for every project. Each phase is designed to create a website that perfectly matches your business needs.

Discovery & Planning

Starting with an online or in-person Houston consultation, we analyze your business goals, target audience, and requirements. Our questionnaire helps us understand your position in the local market and competitive landscape.

Development

Building your custom-coded website in our development studio. Our local team ensures fast loading times and superior performance, with special attention to local business requirements and Google My Business integration.

Launch & Support

Launching your website with ongoing support. Our team remains available for direct consultation and assistance.

Design & Wireframing

Creating the visual foundation of your website with layouts optimized for your audiences. We focus on user experience and conversion optimization tailored to your specific industry and local market."

Testing & Review

Comprehensive testing across devices and browsers, with special attention to local search performance and mobile optimization. We ensure your website performs flawlessly for visitors.

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Development Expertise

Professional Web Design Tools

We utilize industry-leading development tools and technologies to create websites that outperform the competition. Our tech stack is carefully chosen to ensure security, speed, and scalability.

Development Environment
Professional-grade coding tools and version control systems ensure clean, efficient code and seamless collaboration.
- Custom code architecture
- Version control systems
- Development frameworks
Design Tools
Industry-standard design software for creating responsive, user-friendly interfaces that convert visitors into customers.
- Wireframing tools
- Design systems
- Prototype testing
Performance Tools
Advanced optimization tools that ensure your website loads quickly and ranks higher in search results.
- Speed optimization
- Performance monitoring
- Analytics integration
Security Suite
Enterprise-level security measures protect your website and your customers' data
- SSL certificates
- Daily backups
- Malware protection